Why Refresh Your Site?
January 23, 2020
Is it time to refresh your website? There are many reasons why now may be a good time to do so:
- Web visitors like seeing a refreshed design on a regular basis. It keeps them from feeling your site is getting stale and reinvigorates their interest in your site and what you have to offer.
- Visitors often rediscover things about your business after a site is refreshed as they look at it with a fresh perspective.
- New sites utillize the latest in web technoloy, delivering quick loading sites that are also more safe and secure.
- Updated sites feature the latest in interface design and usability, including responsive functionality, so they look and function well across a variety of devices and screen sizes.
- A site refresh gives you the opportunity to reorganize the structure of your site, revise and update content, and remove info that is no longer useful or valid.
- Depending on your industry, most websites should be refreshed every 4-5 years at a minimum.
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